What We Do

How we create value

To achieve extraordinary results, you need extraordinary thinking. You need specialists who will apply a strategic mindset and critical thinking to your unique business challenges.

We partner with forward-thinking change makers, committed to making an impact, and deliver effective marketing, communications, and technology programmes that yield results. Our sector specialisms include tech, energy, sustainability, construction and retail, working predominantly in the UK and US.

Business first. Outcome driven.

More than just world-class tactics and implementation, we understand the importance of achieving tangible business outcomes. Working closely with business leaders and their teams, we help deliver ROI across the following areas:

Process

The Merchant Value Model

Our team of experts will navigate you through the Merchant Value Model, empowering you to ask the right questions, mitigating risk through research and insights, and developing and implementing a plan of action that delivers impact and true business value.

1. Context and goals
We join your strategic conversations to understand your business aspirations and identify the macro and micro environmental factors at play.
2. Discovery and insights
Our objective, external viewpoint coupled with methodical research and analysis lay the foundations for a strategy based on informed decisions that mitigates risk.
3. Plan of action
Next, we turn these deep insights into a cohesive plan of action that is ambitious and impactful, but also realistic and focused on ROI.
4. Implementation
We then turn strategy into action, honing the skillsets of our team to their area of expertise.
5. Measure and review
Celebrate the successes while also critically assessing the results for new opportunities to leverage.

Our global reach sees us deliver exceptional results for organisations across the UK, USA and Europe.

Testimonial

Merchant has been fantastic to work with. The team has brought our vision and brand to life! It has been such a fun and rewarding experience to work with their team of highly dedicated, creative, and reliable individuals. Tricon looks forward to our continued partnership.

Robin Soltis Global HR Director, Tricon Energy

Pivotal business milestones

These are the strategic points in the business lifecycle when we can add the most value.

Growth stage
We'll devise a strategy that effectively builds brand awareness and improves positioning.
Funding
We'll build on your foundations, nurturing existing customers and enhancing your reputation with stakeholders.
Transformation
We'll develop programmes that focus on short-term goals for immediate wins and longer-term goals for ongoing success.
Exit
We'll develop a strategic marketing plan that maximises profit and potential, making you an attractive proposition for buyers.