Case study

Marketing & PR strategy supports 100% year-on-year growth for scale-up Cintoo

  • Value added:

    • Commercial growth

The Client

Cintoo is a SaaS company, developing solutions for managing and leveraging Reality Capture data in the cloud.

The Challenge

Cintoo was looking for a strategic partner to understand its vision and facilitate scaling up its marketing and PR activity to significantly increase leads.

What Merchant did

Working collaboratively, we’ve embedded a strategic approach to marketing and PR, employing best-practice tactics to position Cintoo as an industry game changer, educate its target audiences, improve brand awareness, and increase lead generation.

Highly targeted marketing and PR campaigns see us continually driving demand generation, positioning digital content, such as whitepapers, e-books and press releases, and events, like partner and customer webinars and tradeshow presentations, in front of the right customers.

Results and value added

Commercial growth

Increased revenue year-on-year and doubled revenue in 2023