Blog article

9th October 2019

Join us at the UK’s largest built environment event

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Learn how we have revolutionised the digital marketing footprint of our construction industry clients and understand clearly how digital marketing can generate leads and grow revenue.

As experts in digital marketing for the construction industry, we’re once again heading to one of the sector’s biggest events, UK Construction Week, for our dose of inspiration from speakers like George Clarke and Sam Stacey from Innovate UK. We’re also looking forward to seeing the diverse range of innovative products and services being showcased and hopefully starting some new conversations. 

Leading the way in digital

It’s great to see that digital is a key theme of this year’s event – something we live and breathe here at Merchant. While some construction companies are embracing digital technologies, we know from our experience that many are still to do so and this is reflected in their approach to marketing. From the PR programmes we devise to the websites we develop, digital underpins everything we do and means our marketing activity can demonstrate a clear ROI to our clients. 

Ramping up sustainability

This is a topic of conversation we find ourselves having more and more often and an area in which our client Biotecture excels, bringing its green infrastructure to prominent buildings in major UK cities, including Birmingham New Street station. (You may well walk past their living walls while you’re in the area this week.) The tide is turning and increasingly businesses are looking to improve their carbon footprint; there’s never been a better time to communicate how your products or services can help your target audience become more sustainable. 

Capitalise on digital innovation and disruptive change to avoid being left behind

If you’d like to chat to us while you’re at the show about how our digital marketing can address your business challenges, David Stringer from our construction marketing team will be available and you can make an appointment by emailing us at hello@merchant.agency. We’ve helped companies from all divisions of the construction industry achieve their business goals, whether it be lead generation, revenue growth or brand awareness and you can read more about these outcomes on our Case Studies pages. 

If you’re unable to make it today, Merchant will also be at Digital Construction Week and London Build so reach out to our digital marketing specialists on hello@merchant.agency if you’d like to catch up with us at either event. 

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